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册子

Series of printed pages bound together, in some cases by saddle wire stitching, and covered with the same paper used for inside pages. The contents may be an advertising message, instructions for product use, or detailed information concerning an advertiser's services. Manufacturers of household appliances, automobiles, computers, and stereo equipment all make use of booklets.
Booklets are used most often as sales tools or direct-mail pieces when the sales story is complicated or highly technical, and the item is costly (such as a computer). Colorful booklets provided by the manufacturer can aid in making the sale. They are also used for sales promotion-for example, recipe books are often attached to various liquor products, or books on lawn care or planting may be given away with garden equipment.

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